Reply to post: Re: Honest cold call company's?

Google accuses SEO biz Local Lighthouse of false claims, robo-calls


Re: Honest cold call company's?

There are, of course, some legitimate uses.

If you work in a specialist industry, or target a specific type of business calling is often the cheapest and fastest way to market - especially if you offer a service that's new or they don't know they need.

Of course, lying to get sales is fraud - but cold calling itself is not an issue if targeted to the right people, at the right time, with the right offer. I get sales calls pretty regularly, and some are useful. It's the untargeted ones who go for high volume, low quality that give the rest a bad name.

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