Funny one.
The guy making this announcement has been around in ARM and NXP. I dont know him.
Speaking as a long gone Blue and Green badge ex Inteler, my time at Intel was ffing grim. Waste of time.
Intel were useless - creating new CPU, disbanding the team, then hiring SW people to try and get it working - with no support.
Ive had a quick look at Intels page and I cannot see where Intel are doing anything that would benefit an competitor.
Most of the stuff listed is Intel - and a lot of others - kicking money//Hw into a pot to support development/not be left out.
Or just writing drivers for us own GPUs.