Re: It was and remains both pervasive and systematic
As an alumnus (1997-2013) I witnessed what you described.
In my eyes, the big shift in early 2000 to a bigger role by IBM SWG, managed by Steve Mills and his more aggressive methodology was noticed by Sam “All’s Sunny in” Palmisano. Steve pushed the SOFTWARE Group to make more acquisitions, raise the SW maintenance costs of the acquired company, raise software sales quotas regardless of market data (purely based on top down quota driven by meeting Wall St EPS quarterly goals). SJP noticed the fear this generated in SWG and pushed it throughout other parts of the company. All Ginni has done is just follow what SJP started.