FlashBlade sales failures
FlashBlade came to the market with fanfare and bravado. They put their best sales leader in charge and off they went. The Flash sales team was tasked to try and sell a product that no one had any idea how to sell. Then, they build a sales team to try and sell it as an overlay. Then, you hear all about the goals, growth, and strategy on an earnings call; lots of buzz. Then, the next earnings call someone asks about FlashBlade and its growth and leadership says "we are not discussing the revenue for FB" OK, why not?
It has failed miserably. The only way it grew sales was to a very small base of Pure customers, that could afford it, or to bury it in a larger deal of flash sales and call it a Rapid restore product; the most expensive in history!
Voila, Object engine appears... another turd to circle the Pure toilet bowl....