Problem is, once its in, I don't make any more sales.
Once a Pure storage is installed, I basically never make a storage sale to that account again. Back in the Day's of Clariion / VNX / VMAX, storage adds, performance upgrade, and forklift upgrades were super common and an easy bread and butter item. Now, with SSDs, dedupe and compression, and evergreen.... once I sell pure into an account, aside from hoping I don't get cut out of a service renwal, thats it for revenue from storage in that account. Customers are happy, so thats good, but theres no churn for new gear. So, from Pure's side, they are going to need a constant supply of new accounts and reps courting them to make new array sales. Aside from that, they'll only have the revenue from renewed service agreements for their bottom line.