What will happen to their customers?
This illustrates how difficult it is to build a profitable business purely based on a recurring revenue stream. This is made especially tricky, given the amount of investment that is required from the outset to build a cloud based platform like this. The main issue I believe was down to focus from the outset as it only become clear recently that the organisation planned to focus on Skype for Business and Unified Communications. What will happen to all of their existing customers given the critical service they are currently providing? Will it just be switched off or will they try and migrate them to other providers?