On reflection I think this comment I made the other day applies here:
It raises the usual questions about top management:
Do they believe what they say?
Do they believe we'll believe what they say?
Do they think we won't care even when we don't believe what they say?
Do they care whether we care when we don't believe what they say?
None of the alternatives show them up in a good light but I've never been able to determine which is the case given that the only external evidence is that they keep spouting bollocks that only an idiot would believe.
On further reflection I've realised that quotes like this aren't directed at anyone who knows the difference between a shift key, a shift lock key and a control. They're aimed at the execs of the councils involved and any stray councillors who take an interest, the sorts of people who'd be equally likely to spout such bollocks. To adapt the BBC's motto "Management shall spout bollocks unto management".