Re: Have your cake and eat it.
Some 'cake'... It's a s*** sandwich, and it'll become a literal s*** sandwich if we don't eat it up and pronounce it delicious.
Lobbying and laws can only do so much, and the big software, music and media publishers know it: you need infantry on the ground - or rather, regular checks on Sunday markets, corner shops, dodgy sales off the back of a van, and a back-office operation who know consumer law and how to run a rolling campaign of small-scale legal actions. In short, a local force, in every locality.
That force is already in place, and it's the local authority Trading Standards Officers.
I don't like FAST, but we could have it a lot worse: they - or rather, their backers in the music industry as well as the software sector - have the lobbying power to shift this to a privatised for-profit enforcement model. You know, like parking and clamping contractors; only as an agency in their own right, with statutory powers of their own and absolutely no accountability to the public.
So TSO's need a powerful backer and, distasteful as it might be, the only one that I can see is FAST, and their sister organisation FACT.
Meanwhile, imagine a world in which supermarkets could misprice and mislabel at will - or sell dangerous goods - in the sure and certain knowledge that there's no enforcement whatsoever. It's not just the Sunday Markets and the dodgy bloke at the pub that get a visit from Trading Standards, and there are powerful commercial (and therefore political) interests who want the TSO to be abolished, or cut to nothing - like the HSE and the Factory Inspector, or the DEFRA inspectors who *used* to do the spot checks that would've caught the horsemeat turning up in the human food chain.
Local Authority TSO's were the boots on the ground, checking the meat - or lack of it - in beefburgers when the horsemeat story broke last year. They are also the people you will call when hairs and rat droppings turn up in the sandwiches you bought for lunch - unless you fancy taking on a supermarket in the courts, or asking a media outlet to run stories against a major advertiser, all by yourself.
I wasn't joking when I sat s*** sandwich.