Re: "Online advertising model"
Advertising used to work extremely well in the pre-web days when people spent good money buying magazines such as 'Amateur Photographer' or 'Computer Shopper' or even 'Exchange & Mart'. These consisted of at least 75% advertising (100% in the case of E&M), yet many people keenly purchased every issue and lugged home the heavy tomes - Computer Shopper in particular often weighed more than a fully-specced gaming laptop. All this took place with absolutely no profiling, snooping, tracking, etc. In the case of TV advertising, once again, the targeting is broad and largely determined by the time of day the ad is to be shown.
If advertisers would put their efforts towards making their adverts more interesting and less effort into trying to extract phone numbers, postcodes, email addresses and shoe size it would be a step in the right direction.