Re: Fire sale of fully sweated asset?
"Arquiva's mistake was to try and squeeze as many channels as it could onto its multiplexes, sacrificing broadcast quality in the process."
I think you've missed the point of the article; the availability of an alternate distribution channel, that has a lot of advantages over broadcast, mean that the broadcast network is intrinsically devalued forever; people are more attracted to the convenience of on-demand content than they are to "broadcast quality" and the content providers can control how the adverts are targeted (even to post-code level) as well as being able to prevent (most) punters from skipping them.
A bit like being the owner of an enterprise that breeds and supplies dray horses at a time when your customers are starting to buy tractors and lorries.