womens' hour
So someone earlier mentioned listening to the female I.T person on women's hour (UK radio programme for women..) talking about this very story. Her main point seemed to be 'we need more women in I.T, and don't worry, there's loads of non-programming jobs!'.
Now, while that's true, it seemed to be completely the wrong message. Surely it should be, 'there are programming jobs, and if you learn how to program, you could do them'?
I think if I was female, and of a delicate constitution (as this report seems to imply), I'd be pretty put-off by a proponent of women in I.T. saying essentially, 'programmings obviously too difficult for you, but you could always do something easier instead'.
(btw, I don't think programming is harder than everything else in I.T! But in my opinion, that's how it came accross).