Posts by Cassie Anderson

Skype: Microsoft's $8.5 billion identity tool

We're about giving people a system to control their digital identities and to use it as and when they need to prove their identity and create trust online. It works by the miiCard user linking to an online bank account to get that level of validation of identity (your bank has done this by sighting various forms of photo identification; passport, driver's license, and sometimes utility bills). Once your miiCard is validated you can tie in your other online accounts such as Ebay, PayPal, LinkedIn etc. At every stage you are in control with what amount of your information you share with others.

So I guess you have to trust your bank. We know it won't be for everyone, but there is a need for creating trust online and that's what we're aiming to do for those who see the value in it.

We'll create trust online (as needed) by being in control of our own digital identities

"… the need for trust - for trusting the other's identity - has never been greater."

Agree. What I do think is important though is that the user is always in control of their own digital identity, not Google, not Facebook, not Skype.

There are more and more situations online where being able to 'prove you are who you say you are' is very important. Online dating is a great example, professional networking too and there definitely is a case for proving your identity when you're buying and selling through the likes of Ebay and Gumtree. No one likes to get ripped off.

Having that level of trust upfront, for those that want and need it, could make life a lot easier and speed up the way we transact online. This an issue close to our hearts at miiCard, where we want people to be able to create this level of trust online by being in control of their digital identity.