For no extra cost?
Could someone in El Reg contact this spokesperson again and find out where these "deals" are available? I think that there would be a big rush if we knew! Or do they mean all these "Special Deals" where you pay a small amount for a set period then have your pockets and wallet ripped apart by the huge hike to the "normal" charge plus the obligatory 3.*% annual increase in charges that now exist.
But just had to have the wire from pole to house replaced (free through EE/OpenReach as there was a fault, as in old 1960's cable broke and was exposed to the elements). Chatting to the engineer about cable developments and he mentioned that they are now undertaking quite a number of FTTP bits of work where by the fibre goes from pole to house.