Novelty value
Quite an impressive setup.
I can't imagine 3D t.v. taking off in any sort of mainstream way like HD to be honest. The 3D glasses will make sure of that no matter how comfortable they are. There is gimmick value to it for novelty things and it is fantastic if delivered properly ala Avatar, but I doubt it will become a part of the average couch potato's daily arsenal!
Gamers on the other hand may possibly suck 3D glasses up assuming there are outstanding quality games to back it up.
