invest...
Perhaps they might want to invest a bit in actually supporting beekeepers. Last I heard the guy who is bee inspector for virtually the whole of south east England (as far west as Dorset, and north as Oxford...) is retiring, and they are trying to find a replacement willing to work for a pitiful £24K. That's for a full-time job, including running evening classes and training sessions for beekeepers across the entire region, as well as actually inspecting people's hives and trying to stop the spread of bee diseases and parasites.
As for science, well, the UK used to lead that field, but due to years of little to no interest/investment, I doubt there are that many dedicated bee researchers left...
Its interesting how something so important (the fertilisation of plants, thus our entire food chain) is deemed unimportant enough that the only reason it exists at all is due to the dedication of hobbyists and amateurs.
PS: nice to see that at least beekeeping is getting some publicity.