Don't just cut energy use
While part of the basic premise may be right in that energy saving can only go so far, there is a lot more that can and should be done. The article mentions virtualisation, yet misses the fact that a smaller number of servers also means less energy is required to make, deliver and ultimately dispose of them.
There is also the point that many organisations spend – needlessly - on storage, because they don't manage their data effectively. Instead of archiving etc., it is viewed as easier to just buy more storage, which requires more power and cooling.