
Bah, shooters are all rubbish these days...
Until there's a DRM-free PC version, I'll never know whether it deserves the hype or not.
That said, the comments remind me of every other shooter I've played in the past few years (FEAR, Far Cry etc). They all start well, with some nifty concept that sets them apart, then fall apart 30-50% of the way, through repetition and shaky level design.
So don't blame me for not feeling like I'm missing out on much with Bioshock. There haven't been any genuine shooter classics, since the original versions of Half-Life & Deus Ex.