I couldn't believe most of the comments on this issue until I remembered this was a UK site. Is it possible that you don't have Cable Internet service there? Is it possible that no one picked up on Jobs saying that with the new AppleTV your movies are streamed directly to the TV and start playing (regardless of how high the resolution is) in 30 seconds or less.
Secondly, why do so many people find it necessary to vilify someone like Steve Jobs? Yes, he's aggressive, demanding, profit driven, and inspirational - to me, all the attributes that have made him successful, and a major hero in many people's minds. To the people in this thread who downright hate him, all I can say is GET OVER IT. Your negativity will come back to bite you in the ass!