
Rant alert
I believe the original reason for not televising 3pm Saturday kick-offs was to protect the gate revenue of Football League clubs, not the Premier Leagues ones. I'm not sure if this argument holds much water, though. Is a Rochdale fan likely to stay at home to watch Chelsea v City instead of supporting his or her own club in person?
It has also given broadcasters excessive influence on the match schedules. You routinely get absurd situations like a London club kicking off in Manchester at 12:45, which means an unholy start for travelling away fans.
It's almost rare now for top teams to kick off at 3pm on Saturday. I believe the only time you are guaranteed a full complement of Premier League games at that time is the last day of the season, ostensibly to prevent the outcome of later games from being influenced by earlier results, which might affect the final league placings.