Your headling of "Leaks point to mystery Macs 'with Jony Ive's fingerprints all over'" is misleading. The Jony Ive's fingerprints comment is later stated as regarding iOS7, not Mac hardware.
So, if you buy the app through the App Store, how do you get your hands on the fancypants TomTom branded windscreen mount? And how much more is that going to sting you?
The review complains about the video quality of movie trailers on the AppleTV. The movie trailers aren't loaded on the machine, but are streamed from the internet. They're actually pretty good quality considering they're streamed.