Re: Way finder
Agree with @GruntyMcPugh
Sky did not really innovate with exciting new shows, their main strategy was pay for huge amounts of exclusive sports coverage so there was virtually no "major" sport on free to air TV. Then relied on sports fans paying for Sky (with a bit of non sports content just to pretend it was a balanced programming offering)
Disgruntled UK sports fan who will not pay a Sky sub so misses out on a lot of stuff (especially miss the cricket)