Reply to post: Re: staff leaving

Elon Musk tells Twitter: My takeover deal is back on

Flocke Kroes Silver badge

Re: staff leaving

Some staff left when the threat of the buy-out became public and I am sure more will follow if it goes through. Twitter has had difficulty attracting skilled workers since Musk made his offer.

Part of the motivation to buy Twitter was to make it immune to pressure from advertisers. Advertisers are not famous for taking moral stances. If advertisers wanted to avoid all possible links to IQ45 it must have been because of pressure from their customers.

The sequence appears to be Musk buys Twitter, advertising plummets. Re-instating certain accounts drives away more advertising and failing to re-instate them antagonises a vocal portion of the user base. The plan to replace advertising revenue with account revenue limps towards a buggy release because Musk cannot hire enough competent programmers. Sufficient MDAUs leave until Musk's idea of the 'bot percentage becomes reality. Twitter then merges with Правда social.

POST COMMENT House rules

Not a member of The Register? Create a new account here.

  • Enter your comment

  • Add an icon

Anonymous cowards cannot choose their icon