self fulfilling
google cancels the project because it is not profitable, google announces a new project but no one uses it because google cancels a lot of projects so google cancels the project because it is not profitable, google announces a new project but no one uses it because google cancels a lot of projects so google cancels the project because it is not profitable, google announces a new project but no one uses it because google cancels a lot of projects so google cancels the project because it is not profitable, google announces a new project but no one uses it because google cancels a lot of projects so ...
Something like that. Stadia would have taken time and innovation to succeed, and Google can't see past this quarter's profits.