Re: erm
Indeed. After reading the article I had to do multiple searches to figure out what the hell it was about, since "snap" is not a particularly useful search term.
I don't believe I've ever heard anyone I know personally mention using Snapchat, much less anything else from Snap's absurdly broad line of products. I'm not surprised someone has decided to slash that down.
I do hope they don't discontinue the line of delicious Snap Chocolate Biscuits, though. "They disappear in seconds!"