Reply to post: Amazon "Buy Box"

Competition regulators probe Amazon's Marketplace and Microsoft's buy of Activision Blizzard

tiggity Silver badge

Amazon "Buy Box"

What is this Amazon "Buy Box"?

Obviously, like many, I try & avoid Amazon if possible for their various dubious activities - its a grudging last resort purchasing option for me.

... Just visited & did some searches & got results but no clue what a "Buy Box" is.

Searches did not have prime enabled by default (but no idea if their results algorithm priorities prime)

Did see lots of areas of screen real estate pushing a variety of products on entry page but no idea if that refers to one / some of those

So, maybe an explanation for us that are not Amazon aficionados?

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