.. and also a lot of work goes into the wording of surveys, to help get more of the responses your sponsor wants.
Usually you see these executive summary type presentations of results, but rarely do you see the precise wording of all the questions asked - as that would reveal how flawed the survey was*
* Yes, I'm aware some people create surveys with great diligence and care and have nuanced questions and possible answers, but typically the Venn diagram of the intersection of good surveys with marketing style surveys is like this ... oo
Biting the hand that feeds IT
