Re: Do your bit for ElReg
Would you accept a reverse charge phone call if you knew it was just some marketer?
Perhaps yes, if it came with 300 minutes of free calls.
Would you pay two quid a time to receive a non franked letter if you knew it was just an ad flyer?
Perhaps yes, if it came with 100 first class stamps.
So why are you happy to spaff your data allowance and / or credit, paying to receive marketing crap?
See above: there may be benefits which countervail the costs. Also there may not be: but the choice is not what you make it out to be.
(Note: I do not work for internet advertisers at all do not have anything to do with any of them.)