Re: Advertisement Gold
> A relative, who at the time was running research in a big manufacturer of aroma and fragrances explained: "We develop all-natural processes to create all those artificial flavors, because the manufacturers want the 'all natural' label.
One of my pet peeves are the food and drinks which proudly claim to have "no artificial flavourings", but which are then stuffed with sweetner.
After all, said sweetner is both artificial and added purely for the flavour!
Mind you, there's also the "juice drink" stuff, which is fruit juice that's been watered down and then boosted back up with some of the aforementioned sweetners. Ugh.
Admittedly, I'm a touch biased, since I'm one of the people for whom sweetners tend to leave a bitter aftertaste...