Re: should've
I did a programme of supporting IT work for the Specsavers marketing team in Guernsey about 10 years ago and met the chap that actually came up with that line. Whilst I'm not overly interested in the vagaries of marketing as a profession - at the time it was considered one of the most valuable corporate slogans in the UK.
Awful company to work in IT for though. I originally thought it was due to the limited pot of people they had to choose from on a small island, and the insular mentality; but no - it was just as bad on the mainland sites.
Biting the hand that feeds IT
