Reply to post: Re: Looking down the list….

Privacy Sandbox saga continues: UK watchdog extracts more commitments from Google over ad tech

Mike 137 Silver badge

Re: Looking down the list….

'Why don’t the gov just pass a bloody law on the lines of “don’t use anyone’s personal data for shit like advertising” and “don’t track anyone”'

Because that's contrary to HM Gov's policy of Driving growth and unlocking innovation.

Part of the same picture is the proposal to remove the right "not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning him or her or similarly significantly affects him or her" [GDPR Article 22 and equivalent UK legislation].

See DCMS consultation Data: A New Direction. Paragraph 101 of the consultation document states The Taskforce on Innovation, Growth and Regulatory Reform has recommended that Article 22 of UK GDPR should be removed. [...] [consultation document sadly no longer downloadable].

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