Re: identification of the correct model to deliver the technology strategy
I suppose the secret is to make things extremely simple for them not to stray too far away from the straight and narrow way, Howard Sway, and even initiate live demonstrations of what is now and future available, and as was earlier revealed in answers on a postcard below.
And .... they may much better enjoy being a paying passenger on future programmed journeys far more than worrying in the wallows about the fact that they are not yet suitably equipped for/with leading drivers.