Reply to post: Re: Well said

Good news: Google no longer requires publishers to use the AMP format. Bad news: What replaces it might be worse

Mike 137 Silver badge

Re: Well said

"I at least half wonder that they keep churning these things out to keep developers sufficiently busy bending to Google's will that nobody ever has time to stop and think,..."

It's called conditioning, and it's been used successfully for ages to get folks to do what you want. It's the "Brave New" World" approach rather than the "1984". Get them to do it because it's the only choice they know. And once you've got them by the balls, who gives a tinkers' cuss about their hearts and minds?

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