Post hoc ergo propter hoc
"One government agency's professional certification CPD currently awards one point for an ""article"" of up to 1000 words (regardless of content or quality) and two points for 1000 words or more (ditto). The result (inevitably) is masses of verbose shallow waffle in promo monthlies, but what the heck?"
Yes, the government agency needs a more rational standard for certification. Still, there are plenty of authors who don't need any points-incentives to turn out masses of verbose shallow waffle. It's the promo monthlies' editors who should get the blame here.