Apple may have killed Intel here
To be clear, what Apple have done, is shipped an entry level fanless laptop that can emulate Intel code and outperform an I9, whilst offering all-day battery life.
Intel can't pivot to SoC and consumer *will* like this.
Intel still don't have their 7nm process working and is now looking at 2022 or further out and contingency plans with third party foundries.
AMD aren't constrained on the fab side so will likely take the lead in PC for the next couple of years.
nVidea buy ARM so go after the DC market, and that leaves Intel in a very bad position.
To the consumer, these are going to be very appealing...
Biting the hand that feeds IT
