"and calling something sosialist seems to work well "
That's the dog whistle that always works.
The all purpose slur.
AFAIK the last time a real socialist ran in CA it was a writer guy called Upton Sinclair in 1948.
His campaign manager was some low rent scribbler called Henning, or was it Heinlein?
Something about "Taking back your government," or some such nonsense.