Reply to post: Re: Disappointing they are delaying this change

Apple: Yeah, about those ground-breaking privacy features in iOS 14 – don't expect them until next year

DS999 Silver badge

Re: Disappointing they are delaying this change

Do you really think that facebook don't have a Apple-IDFA <> Facebook-ID mapping somewhere?

Of course they do, so the IDFA thing is irrelevant in the Facebook app. But Facebook sells advertising all over, and without access to the IDFA they can't match your Facebook ID to your phone outside the app.

The IDFA is irrelevant within the boundaries of any app that you have to login to. They want the IDFA so they can track you across all the apps, and know that Facebook ID DS999 is the same guy on Twitter, Amazon, Fortnite, your bank app, etc.

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