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Email innovator Hey extends an olive branch in standoff with Apple, tweaks code to make the iGiant appier

Joel Mansford

Now imagine starting, I don't know maybe a barista-free, Covid-safe coffee business where you use your phone to order your coffee but take payment via contact-less credit card.

This is a great idea, people expect apps so you write an iOS & Android app and attempt to put them on the respective stores. Apple however turnaround and say "this isn't free you're charging offline" and demand a percentage of your company revenue.

Now what do you do? Ignore all Apple users or go to the media?

Personally I think big businesses get away with far too much of this kind of shit which is one of the reasons I really like what Joe Lycett has been doing:

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