I hope they didn't pay for that "new" logo
A twelve-year-old would have had more imagination.
And, pray tell, how exactly do you "simplify" a black triangle ? I can't imagine how much time was wasted agonizing over which font to choose, what size the letters should be, and what color they should be in. Then, of course, there's the obligatory writing up the "excitement" that the new logo generates. What a waste.
At least there wasn't too much whalesong, so it could have been worse.