It's certainly true that some garments can be worn a lot longer than others for any given level of whiff-tolerance.
Just think about what you would or wouldn't take for a long trek with a backpack, away from mod-cons such as washing machines. The kind of shirt that you put on in the morning and stinks by the end of the day is not going to be an option!
If this shirt delivers on its promise without any showstopper-sized downside, I'll be in the market.
