Reply to post: Re: Real life is hard

Boeing, Boeing, gone! CEO Muilenburg quits 'effective immediately'

Alan Brown Silver badge

Re: Real life is hard

"Its an expensive lesson that US automakers had to learn, a lesson that lost them a lot of domestic market share"

It cost them virtually ALL of their foreign marketshare, but they didn't seem to care as they had a protected local market.

After the Chicken Wars US cars and pickups started disappearing from world markets pretty quickly. Having a protected domestic market made them lazy as hell and it showed (not that they were alone in this, the British car industry imploded when exposed to competently built competition, dropping from 30-40% of the Australian/NZ markets to less than 3% in 18 months when Japanese cars were given equal tariffs in 1973. US cars had already gone from 40% of the market in 1960 to effectively zero by 1970 having proven too expensive to run and utterly unreliable)

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