Reply to post: Re: Halo is a Microsoft Trademark.

BT launches all-singing converged 5G product for... oof... £58 a month

ExampleOne

Re: Halo is a Microsoft Trademark.

MS might have a registered trademark on Halo, but that doesn't mean it's defensible. Just like they have a registered trademark on Windows, which is probably not defensible, considering they abruptly settled out of court the one time they tried!

Halo as a term massively predates Microsofts trademark, and is used in a manner that actually fit very nicely to how BT are using it here: The halo product being the desirable top end product that adds brand value to the entire line.

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