Re: Did he get a ticket?
Sorry, greenaholics, most purchasers don't give a shit about saving the environment, they are instead helping to stuff the HOV lanes just as full as the regular lanes in the name of "convenience".
That's the motivator you have to play on to get people to change in most things - short-term convenience rather than long-term issues. Smokers, alcoholics etc - all we want is to relieve the immediate longing, what we will be like 20 years (or 5 years) down the road isn't even remotely a consideration.
That's what keeps people away from a lot of the desired changes, no immediate pay-off (especially when they want you to change a lot of things today instead of small change tomorrow, another one next week and so on)
Biting the hand that feeds IT
