It's exactly the other way round. Had that directive been made years ago, Google/Youtube and Facebook would have never reached such dimensions. At least now they can't keep on growing using someone else's contents upload by "user" on the "platform".
And to save the Internet we really need to break up those who occupied it and are trying to set rules that would advantage them only.
People who are selling themselves in exchange for some pirated stuff are just "useful idiots".