It has nothing to do with poor people
The story, and especially the headline, confuses two FCC subsidies. Lifeline is the low-income subsidy, phones for poor people. That is not where the 10 vs. 25 Mbps issue comes in. Connect America Fund is the subsidy for rural service, which goes to carriers, not customers, and applies equally well to a rich ski resort as to a poor farming area. WISPA (disclaimer: a client of mine) is referring to the rural subsidies, not Lifeline.