Re: This is why I pay a premium...
Well, I'm still with Eclipse and have always been a "consumer". The service is labelled "business" and is priced accordingly, but to this day (he says, tempting fate) on the occasions when there's been a fault they step up and fix it intelligently. You get what you pay for.
Note: I used to work for Virgin Media, and I've seen the insides of almost all the main UK ISPs. Always go for the small operator, and leave if it gets too big. But that applies in almost any area of business-.