broadcast is here to stay
Broadcast media, i.e. not needing a paid-for service from a telco is here to stay. DAB+ as used exclusively in Norway and soon Switzerland is superior to DAB and FM. If a better technology exists, why stick with the obsolete one? In Germany they made a switch to DAB+ only and it was a wise decision as the codec is much more efficient. An argument here was the power consumption of all the FM transmitters, digital radio is green radio. Simulcasting everything is surely not a good idea.
Germany also changed over to DVB-T2 with H.265/HEVC which meant viewers had to buy a new decoder after a short 3 year changeover from DVB-T. Simulcasting SD also ended, which is a far more efficient use of bandwidth. Perhaps consumers there are more willing to accept paying for better technology than always keeping the legacy option.