Emerdata - Run with it...
After chewing on "Emerdata" for a bit, I have to say that I do give them props for the name. It fits so many descriptions that it ought to have its own Reg poll. I nominate the first few choices of:
* EMERging from the ashes of our own corpse
* EMERgency corporate rebadge
* EMigratE youR personal data
* Em er a tough un, da ta think?
Biting the hand that feeds IT
