Re: Less stupid apps and more useful ones, less data slurp? It's a win-win situation (for citizens).
Apple.
It was Apple who destroyed the income for app sellers by making them 99p. Before the iPhone software cost money, even if it was just £30 but still.
Apple started the race to the bottom and undercut app developers with free apps, then Google did it too...soon the ONLY income from apps was free with in app purchases, adverts and data selling.
Apple did this to sell us iPhones.