Re: don't worry, our ads aren't as effective as we told you
"If I had a share in Google for every time I've seen apparently intelligent people claiming that ads don't work, I could have retired a decade ago."
No doubt you could. But what bearing does that have on the validity of the claim?
I keep saying this: the one thing the advertising industry sells is advertising. Not soap. Not over-acidified flavoured fizzy sugar solutions. Not cars. Advertising.
The real scandal of this is that the vendors of those products not sold by the advertising industry take good money from the rest of us as part of the price and give it to the advertising industry because they've been suckered into buying advertising. That's why your shares in Google would have prospered.
Biting the hand that feeds IT
