Project Alamo - data from CA. Theresa Hong (wrongly marked as Wong which has not been picked up by many websites - https://www.linkedin.com/in/theresahong)) from the Trump campaign says, "Without Facebook, we wouldn't have won." (@4:21)
That's some pretty damning evidence if you ask me. I would love to see CA try suing after that.
From her linkdin,
Digital Content Director
Donald J. Trump for President/Presidential Inaugural Campaign
May 2016 – January 2017 (9 months)San Antonio, Texas Area
Directed, planned, created and oversaw digital content strategy/messaging for the Donald J. Trump for President Digital Media and President-elect Donald J. Trump Inaugural team. Working with a $150 million budget, and under Brad Parscale, digital media director, campaign communications staff and RNC policy department, developed and sourced organic, paid social, display, blog, video, email, sms/mms, website, and other messaging and content encompassing a variety of platforms and sites. Worked with partners to identify/test psychographic information and created content focusing on specific demographics, as well as social media partners Google, YouTube, Facebook/Instagram, Twitter and SnapChat for ad serving/placement.
I mean really? Look at the last sentence, it's basically admitting everything they did and did anyone actually believe they only used Facebook?